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1	Accounting and Auditing	ABS-3
The Influence of Profitability, Financial Leverage, and Market Value on Stock Underpricing during Initial Public Offerings (A Study on Non-Financial Sector Companies Conducting Initial Public Offerings in the Indonesia Stock Exchange from 2018-2022) Faisal Aski Ardiansyah (a*), Jurana NS (b), Muliati (c), Masruddin (d) a) Faculty of Economics and Business, Tadulako University Jl. Soekarno Hatta No.KM. 9, Tondo, Kec. Mantikulore, Kota Palu, Sulawesi Tengah, Indonesia *faisal01aski[at]gmail.com b) Faculty of Economics and Business, Tadulako University Jl. Soekarno Hatta No.KM. 9, Tondo, Kec. Mantikulore, Kota Palu, Sulawesi Tengah, Indonesia c) Faculty of Economics and Business, Tadulako University Jl. Soekarno Hatta No.KM. 9, Tondo, Kec. Mantikulore, Kota Palu, Sulawesi Tengah, Indonesia d) Faculty of Economics and Business, Tadulako University Jl. Soekarno Hatta No.KM. 9, Tondo, Kec. Mantikulore, Kota Palu, Sulawesi Tengah, Indonesia Abstract This research aims to test and analyze the partial and simultaneous influence of profitability, financial leverage and market value on stock underpricing during Initial Public Offerings (IPO) of non-financial sector companies listed on the Indonesia Stock Exchange. The study utilized purposive sampling to determine the sample size, resulting in 189 companies as the research sample. The data used were annual financial report data from the prospectuses of non-financial sector companies that went public between 2018 and 2022. Data collection was conducted using documentation techniques, and the data analysis method employed multiple linear regression analysis. The research findings indicate that profitability, financial leverage, and market value collectively have a significant influence on underpricing. Profitability, when considered individually, has a negative impact on underpricing. In contrast, financial leverage, when examined individually, does not affect underpricing. Market value, when analyzed individually, has a negative influence on underpricing. Keywords: Profitability, Financial Leverage, Market Value, Underpricing Share Link | Plain Format | Corresponding Author (Faisal Aski Ardiansyah)

2	E-Commerce and Digital Economy	ABS-43
Digital Marketing Strategies in Enhancing Customer Loyalty in the Shopee Industry Ulfah Ulfah1, Marsalina2 1.Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Institut teknologi dan Bisnis Bina Sarana Global 2.Program Studi Manajemen, Fakultas Ekonomi, Universitas Terbuka Abstract The purpose of this study is to find out how Shopee^s digital marketing tactics affect consumer loyalty. This study^s primary goal is to assess many facets of digital marketing strategies, such as the efficiency of the used communication channels, the degree of personalization in marketing communications, the utilization of a variety of promotions, and a thorough examination of customer data. It is anticipated that this study will offer significant perspectives to the e-commerce sector regarding how these components can augment client loyalty. Using a case study methodology on the online retailer Shopee, a qualitative research methodology was adopted. In-depth interviews with customers and marketing managers at Shopee were used to gather data, which was also gathered through document analysis and pertinent digital marketing reports. Data analysis was carried out utilizing topics that surfaced from the data using thematic analysis approaches. The study^s findings demonstrate that, in order to connect with consumers more directly and personally, successful digital marketing strategies make use of suitable communication channels like social media, email, and mobile applications. It has been demonstrated that tailoring marketing communications to individual customers increases engagement, and that regular, targeted promotions can improve customer retention. Furthermore, Shopee may customize their marketing campaigns to the requirements and tastes of its customers, which in turn increases customer loyalty, thanks to sophisticated consumer data research. Keywords: Keywords: Digital Marketing, Customer Loyalty, Shopee, E-commerce. Share Link | Plain Format | Corresponding Author (Ulfah Ulfah)

3	E-Commerce and Digital Economy	ABS-48
Product Development to Increase the Income of MSMEs in Palu City Siti Nur Anggraini1, Moh. Aldi2, Novia Ihdina 3, Sri Wanti 4 Management Study Program, Faculty of Economics and Business, Tadulako University Abstract ABSTRACT Product development strategy is an important step for companies to remain competitive in a dynamic market. With innovations that aim to increase consumer or customer satisfaction, this can be a step ahead of similar types of businesses. As is the case with the MSMEs Radja Penyet Mr. Fais in Tondo Village, Palu City, where its products are among the current leaders that are able to increase revenue, because MSMEs Radja Penyet Mr. Fais always develops its products regularly. The purpose of this study was to determine the strategy of expanding market reach, product development strategies, and the impact of development strategies on MSMEs Radja Penyet Mr. Fais. In preparing the article, the author uses a qualitative descriptive research method which is a problem-solving procedure by describing the situation based on the facts that appear as they are. The data collection techniques used are interviews, observations, recordings, and documentation. The results of this study indicate that Product Development to Increase Revenue that has been implemented by the Mr. Fais Radja Penyet Business is optimal, this can be seen from the services provided and the supporting facilities and infrastructure in the restaurant are appropriate and satisfactory. After conducting research, it is known that the Mr. Fais Radja Penyet business has increased both production and income. Therefore, product development strategies are applied to increase revenue through product development. Keywords: Business Strategy, Product Diversification, Increase the Income Share Link | Plain Format | Corresponding Author (Moh Aldi)

4	E-Commerce and Digital Economy	ABS-61
The Influence of Digital Wallet Application Usage and Digital Financial Literacy on Students Consumptive Behavior Annisa Savira (1)*, Maulid Handayani (1), Putri Zalsabila Irni (1), Sri Wanti (2) 1. Student of Management Undergraduate Study Program, Faculty of Economic and Business, Tadulako University 2. Lecturer of Management Undergraduate Study Program, Faculty of Economic and Business, Tadulako University Abstract This study aims to analyze the influence of digital wallet application usage and digital financial literacy on the consumptive behavior of students at the Faculty of Economics and Business (FEB) at Universitas Tadulako. In the rapidly evolving digital era, the use of digital wallets has significantly increased, especially among younger generations, which may impact their spending patterns. Additionally, digital financial literacy is considered an important factor in managing personal finances and consumptive behavior. This research adopts a quantitative approach by distributing questionnaires to FEB UNTAD students as respondents. The collected data will be analyzed using multiple linear regression to determine the influence of each independent variable (digital wallet usage and digital financial literacy) on the dependent variable (consumptive behavior). The results of this study are expected to provide insights into the extent to which the use of digital wallet applications contributes to student consumption levels, and whether digital financial literacy can act as a balancing factor in controlling such consumptive behavior. These findings may assist educational institutions in designing more effective financial literacy programs for students in the digital era. Keywords: digital wallet, digital financial literacy, consumptive behavior, students, Universitas Tadulako Share Link | Plain Format | Corresponding Author (Annisa Savira)

5	Economics	ABS-5
ANALYSIS OF THE IMPACT OF INVESTMENT, INFLATION, AND PROVINCIAL MINIMUM WAGE ON REGIONAL GROSS DOMESTIC PRODUCT IN CENTRAL SULAWESI PROVINCE 2018-2023. Muhammad Farhan(1*),Edhi Taqwa (2), Santi Yunus (3) a) Faculty of Economics and Business, Tadulako University, Jalan Soekarno Hatta 9, Palu 94148, Indonesia Abstract This study aims to analyze the effect of investment, inflation, and provincial minimum wage on Gross Regional Domestic Product (GRDP) in Central Sulawesi Province in 2018-2023. This study uses a quantitative method with panel data regression analysis, using secondary data obtained from the Central Statistics Agency (BPS) of Central Sulawesi. The results of the study indicate that investment has a positive and significant effect on GRDP, which means that increasing investment drives regional economic growth by creating jobs and increasing production capacity. Inflation has a negative and significant effect on GRDP, indicating that high inflation can reduce people^s purchasing power and hinder economic growth. The provincial minimum wage also shows a positive and significant effect on GRDP, indicating that an increase in UMP can increase workers^ purchasing power and household consumption, which in turn drives economic growth. The conclusion of this study is that inflation stability, increased investment, and appropriate UMP adjustments are important factors in driving economic growth in Central Sulawesi Province. Keywords: investment, inflation, provincial minimum wage, GRDP, Central Sulawesi. Share Link | Plain Format | Corresponding Author (Muhammad Farhan)

6	Economics	ABS-12
SERVICE QUALITY AFFECTS CUSTOMER SATISFACTION PREPAID ELECTRICITY HOUSEHOLD Rafika1,*, Rosida P Adam2, Lindanur Sipatu2, Fatlina2 1Student of PSDKU Management Study Program, Tadulako University, Tojo Una-Una 2Lecturers of the Department of Management, Faculty of Economics and Business, Tadulako University Abstract Customer satisfaction can be affected by the quality of service. This study aims to find out and analyze the influence of service quality on customer satisfaction of prepaid electricity in Ratolindo District. This type of research is quantitative, with a focus on finding out the causal relationship with the cross sectional approach. The population of this study is prepaid electricity customers in Ratolindo District which amounted to 905 people, with a sample of 90 respondents and using accidental sampling techniques. The data collection technique uses questionnaires that have been tested for validity and reliability and analyzed using Multiple Linear Regression. The results of the study obtained the average variables of service quality consisted of: physical evidence of 3.10, empathy of 4.25, reliability of 3.88, responsiveness of 4.10 and guarantee of 3.93. Partially and simultaneously, service quality has a positive and significant effect on customer satisfaction. The adjusted R square value of 44.0% shows that customer satisfaction is influenced by service quality by 44.0%. The company can improve the quality of service by socializing the prepaid electricity program to the public. Keywords: Service Quality, Customer Satisfaction Share Link | Plain Format | Corresponding Author (Rafika -)

7	Economics	ABS-13
SERVICE QUALITY AFFECTS PATIENT SATISFACTION Ramlah K.Bero1,*, Rosida Adam2, Lindanur Sipatu2, Fatlina2 1 Student of PSDKU Management Study Program, Tadulako University, Tojo Una-Una 2 Lecturer of the Department of Management, Faculty of Economics and Business, Tadulako University Abstract Puskesmas is a health service so that it must be able to meet the expectations and demands of the community. This study aims to find out and analyze the influence of service quality on patient satisfaction at the East Ampana Health Center, Tojo Una-Una Regency. This type of research is a quantitative research, focusing on finding out the causal relationship with a cross sectional approach. The population in this study is patients who visit the East Ampana Health Center, with a sample of 100 respondents using the accidental sampling technique. The data collection technique uses questionnaires that have been tested for validity and reliability and analyzed using Multiple Linear Regression. The results of the study found that the average variable of service quality consisted of: physical evidence of 3.01, empathy of 3.25, reliability of 3.45, responsiveness of 3.72, guarantee of 4.57. Partially and simultaneously, service quality has a significant effect on patient satisfaction. The adjusted R square value of 35.7% shows that patient satisfaction can be affected by service quality of 35.7%. Patient satisfaction can be improved by providing good and comfortable service. Keywords: Service Quality, Patient Satisfaction Share Link | Plain Format | Corresponding Author (Ramlah k. Bero)

8	Economics	ABS-15
PRICE AND LOCATION CAN INFLUENCE BUYING INTEREST AT THE PEOPLE^S MARKET Susanti M. Laoge1,* , Rosida P Adam2 , Lindanur Sipatu2 , Fatlina2 1 Students of PSDKU Management Study Program, Tadulako Tojo University Una-Una 2 Lecturers of the Department of Management , Faculty of Economics and Business , Tadulako University Abstract Buying interest is influenced by various factors, including price and location. The purpose of the research is to find out and analyze the influence of price and location on buying interest in the Sansarino People^s Market. This type of research is quantitative, focusing on finding out the causal relationship with a cross sectional approach. The study population was all visitors to the Sansarino market, with a sample size of 60 respondents, using the Accidental Sampling technique. Data collection uses questionnaires that have been tested for validity and reliability and analyzed using Multiple Linear Regression. The results of the study obtained that the average price variable was 3.44, the average location variable was 3.42 Partially, the price had a significant effect on buying interest while the location did not have a significant effect on buying interest. Simultaneously, price and location have a positive and significant effect on buying interest. The R square value of 34.4% indicates that buying interest can be influenced by the price by 34.4%. An effort to increase consumer buying interest is to set prices according to the quality of goods and services, so that consumers feel interested in shopping in the Sansarino community^s market. Keywords: Price, Location, Purchase Interest Share Link | Plain Format | Corresponding Author (SUSANTI M. LAOGE -)

9	Economics	ABS-19
MARKETING MIX (7P) INFLUENCES PURCHASE DECISION Fatika Anggraini1, Rosida.P.Adam2, Lindanur Sipatu2, Fatlina2 1 Student of PSDKU Management Study Program, Tadulako University, Tojo Una-Una 2 Lecturer of Management Department Faculty of Economics and BusinessTadulako University Abstract The service marketing mix is a combination of seven activities that are the core of the marketing system. The type of research is quantitative, focusing on knowing the cause-and-effect relationship with a cross-sectional approach. The study population is consumers at PT Togean Indah Group Ampana with a sample of 80 respondents using the accidental sampling technique. Data collection uses questionnaires that have been tested for validity and reliability and analyzed using Multiple Linear Regression. The results showed that the average marketing mix consisted of: product of 4.16, price of 39.4, promotion of 38.7, place of 4.40, people of 3.87, process of 4.21 and physical evidence of 4.18. Partially, products, promotions, processes and physical evidence have a significant effect on the purchase decision, whereas price, place and person have no significant effect on the purchase decision. As a result of simultaneous tests, the marketing mix has a significant effect on purchasing decisions. The quadratic R value of 77.4% shows that the purchase decision is influenced by the marketing mix variable (7P) of 77.4%. To improve consumer decisions in choosing a PT. Togean Indah Group Ampana as a transportation service is to improve services by providing a clean and comfortable waiting room. Keywords: Service Marketing Mix, Consumer Decision Share Link | Plain Format | Corresponding Author (Fatika Anggraini)

10	Economics	ABS-20
MARKETING MIX AND SERVICE QUALITY CAN INFLUENCE PURCHASING DECISIONS Siti Maryam Asara1, Rosida Adam2, Lindanur Sipatu2, Fatlina2 1Students of PSDKU Management Study Program, Tadulako Tojo University Una-Una 2Lecturers of the Department of Management , Faculty of Economics and Business , Tadulako University Abstract Purchasing decisions can be influenced by various things, including the marketing mix and service quality. This study aims to determine and analyze the effect of marketing mix and service quality on purchasing decisions. This type of research is quantitative research, focusing on knowing the cause-and-effect (causal) relationship with a cross sectional approach. The population in this study were all consumers of Al-Risky Optics. The sample size was 60 respondents and used accidental sampling technique. Data collection techniques using questionnaires that have been tested for validity and reliability and analyzed using Multiple Linear Regression. The results showed that the average marketing mix variable was 3.73, the average service quality variable was 4.35. Partially or simultaneously, marketing mix variables and service quality have a significant effect on purchasing decisions at All Rizky Optics. The adjusted R square value of 26.3% indicates that purchasing decisions are influenced by marketing mix variables and service quality by 26.3%. Efforts that can be made by All Rizky Optics are to improve product quality, promotion and service quality. Keywords: Marketing Mix, Service Quality, Purchase Decision Share Link | Plain Format | Corresponding Author (Siti Maryam Asara)

11	Economics	ABS-24
MARKETING MIX CAN INFLUENCE CUSTOMER LOYALTY Moh. Fadli A. Ngabito1, Rosida P Adam2, Lindanur Sipatu2, Fatlina2 1 Student of the Management Program PSDKU Tadulako University Tojo Una-Una 2 Lecturer of the Management Department Faculty of Economics and Business Tadulako University Abstract The marketing mix is a combination of four activities that are the core of the marketing system. The purpose of this research is to determine and analyze the influence of the marketing mix on customer loyalty. The type of research is quantitative, focusing on understanding causal relationships with a cross-sectional approach. The population of this study is the customers of the meatball stall, with a sample size of 100 respondents using the purposive sampling technique. The data collection technique used a questionnaire that has been tested for validity and reliability and was analyzed using Multiple Linear Regression. The research results show that the average product score is 4.41, price score is 4.41, place score is 4.50, and promotion score is 4.42. Partially, product, place, and promotion significantly affect customer loyalty, while price does not significantly affect customer loyalty. Simultaneously, the marketing mix variables have a significant impact on customer loyalty. The adjusted R square value of 54.1% indicates that customer loyalty is influenced by the marketing mix by 54.1%. Efforts that can be made to increase customer loyalty include setting affordable prices in line with the quality of the products offered and improving service quality. Keywords: Marketing Mix, Customer Loyalty. Share Link | Plain Format | Corresponding Author (Moh. Fadli A. Ngabito)

12	Economics	ABS-35
Pengaruh Citra Merek dan Green Product Terhadap Keputusan Pembelian Sepeda Listrik Pada Toko Gemar Sepeda Di Kota Palu Wahyu Aditya Prateka, Umar Syarifuddin Pendidikan Abstract This research aims to determine and analyze the influence of Brand Image and Green Products on Purchasing Decisions for electric bicycles at Toko Gemar Sepeda Di Kota Palu. The type of research used is causal descriptive. The population in this study are consumers who use electric bicycles in Palu City. The sampling technique uses purposive sampling, which means a technique for determining samples with certain considerations, with a sample size of 60 respondents. The data collection technique used was a questionnaire. The analytical tool used is multiple linear regression analysis. The results of this research show that the influence of brand image and green product simultaneously has a significant influence on the decision to purchase an electric bicycle at a Toko Gemar Sepeda Di Kota Palu. Partial results show that Brand Image does not have a positive and significant effect on the decision to purchase an electric bicycle at a bicycle-loving shop in Palu City, while Green Product has a positive and significant effect on the decision to purchase an electric bicycle at a Toko Gemar Sepeda Di Kota Palu. Keywords: Brand Image, Green Products and Purchasing Decisions Share Link | Plain Format | Corresponding Author (Wahyu Aditya Prateka)

13	Economics	ABS-44
RESOURCE-BASED PERSPECTIVE (RBV) ANALYSIS OF COMPANY COMPETITIVE ADVANTAGE Febyola Fraselya, Andi Indriani Ibrahim, Raudatul Jannah, Siti Nurhaliza University of Tadulako Abstract This study examines the role of a Resource-Based View (RBV) in achieving a company^s competitive advantage through a literature review study. Using a literature research method, this article analyzes how the utilization of a company^s internal resources can create a sustainable competitive advantage. The results of the study indicate that competitive advantage can be achieved through three main strategies: (1) building a high-quality work team, (2) optimizing human resource competencies, and (3) providing continuous training to employees. This study also identifies that sustainable competitive advantage can be achieved by implementing the Triple Competence concept. Bottom Line (TBL) which includes aspects of Profit, Planet (environment), and People (human). Resources that are valuable, rare, difficult to imitate, and contribute to organizational effectiveness are key to maintaining competitive advantage. This study concludes that the RBV approach that focuses on developing internal resources, especially effective human resource management, is a crucial strategy in achieving and maintaining a company^s competitive advantage in an era of increasingly tight business competition. Keywords: Resource-Based View (RBV), Competitive advantage. Share Link | Plain Format | Corresponding Author (RAUDATUL JANNAH)

14	Economics	ABS-94
Market Failures And Public Sector Interventions: A Literature Review On Economic Implications Dinda Ayu Sintawati, Pricylia Chintya Dewi Buntuang, Wilda , Esra Citra Togatorop Student of Public Administration Study Program, Faculty of Social and Political Sciences, Tadulako University Abstract This article aims to evaluate the impact of public sector interventions in addressing market failures and their economic implications. The research is conducted using a Systematic Literature Review (SLR) approach, which involves collecting and analysing secondary data from various sources, such as journals and related scientific articles. The findings show that market failure is a condition where the market fails to provide market needs efficiently or inequality between producers and consumers. Market failure, which is often caused by monopoly, externalities, and market imperfections, can be addressed through appropriate government policies. Public sector intervention refers to actions or policies taken by the government to regulate in economic or social sectors. The goal of intervention is to improve market efficiency while promoting economic justice. This study concludes that collaboration between government and society is essential in formulating inclusive and sustainable economic policies to ameliorate the negative impact of market failure on the economy. This review aims to analyse the impact of public sector intervention in improving economic conditions affected by market failure, as well as provide an understanding of the role of the public sector in achieving better market efficiency. Keywords: Market failure, market mechanism, public sector intervention, economic implications, government policy Share Link | Plain Format | Corresponding Author (Dinda Ayu Sintawati)

15	Economics	ABS-97
Efficiency and Resource Utilization: A Literature Review on Economic Impacts and Policy Implication Bahtiar, Pricylia Chintya Dewi Buntuang, Steven Ladjepe, Adika Tirta Atansyah Student of Public Administration Study Program, Faculty of Social and Political Sciences, Tadulako University Abstract In Indonesia, the government dominates various aspects of people^s lives. The government aims to achieve efficient governance, utilize natural and human resources for prosperity and economic development, and manage finances independently through decentralization of policies. This qualitative research uses a literature study approach to analyze public sector efficiency and resource utilization. Data is collected from various sources such as academic journals and research articles, with a focus on economic impact and policy implementation. The public sector includes activities related to the public interest and the provision of services funded through taxes and other state revenues. Evaluate the potential of natural and artificial resources which are very important for sustainable development. Human resources are critical to organizational success, driving performance and growth. Policy implications emphasize the need for effective resource management, environmental considerations, and sustainable economic development to ensure prosperity for current and future generations. Meeting workforce needs, strategic planning, training, and career development are critical to improving public sector performance and service delivery efficiency. Keywords: Efficiency, Public Sector, Resources, Economy, Policy Implications Share Link | Plain Format | Corresponding Author (Bahtiar Bahtiar)

16	Economics	ABS-100
Exploring The Interaction Between Fiscal And Monetary Policy: Insights From Public Economics Literature Hikma1, Pricylia Chintya Dewi Buntuang2, Nira Ramadhani M3, Adinda Prameswari Putry4 Student of Public Administration Study Program, Faculty of Social and Political Sciences, Tadulako University Abstract This article examines the interaction of fiscal and monetary policies in Indonesia, focusing on their impact on economic stability, inflation, and unemployment. Through a literature review, this research shows that expansionary fiscal policies, such as increased government spending and tax incentives, are effective in boosting economic growth and lowering unemployment. However, the lack of coordination between policies poses a challenge in maintaining price stability. In conclusion, strong synergy between fiscal and monetary policies as well as effective coordination between the government and monetary authorities are needed to achieve sustainable economic stability in Indonesia. Keywords: Fiscal Policy, Monetary Policy, Macroeconomics, Central Bank, Economic Growth, Inflation Share Link | Plain Format | Corresponding Author (Hikma Hikma)

17	Economics	ABS-101
Public Sector and Industrial Policy: A Literature Review on Economic Structural Shift Sabania Amrina Rosada 1, Pricylia Chintya Dewi Buntuang2. Intan Fazira3, Keysha Putri Maharani4 Public Administration Study Program, Faculty of Social and Political Sciences, Tadulako University Abstract This research discusses Economic Structural Shifts in public sector and industrial sector policies. Which aims to determine the economic shifts that occur in several regions. This research uses a literature review method from several journals or articles obtained. This research also explores the impact of shifts in economic structure, as well as the implications for sustainable development. The results show that there are still many regions in Indonesia that are experiencing shifts in economic structure in various economic sectors. Keywords: Economic Structural Shifts, Public Sector, Industrial Share Link | Plain Format | Corresponding Author (Sabania Amrina Rosada)

18	Economics	ABS-104
Balancing Efficiency and Justice in the Distribution of Public Resources: A Review of the Public Economic Literature Putri Asti Sidik, Pricylia Chintya Dewi Buntuang, Risti Indah Sari. F 1,3,4 Student of Public Administration Study Program, Faculty of Social and Political Sciences, Tadulako University Abstract Public resource efficiency refers to the optimal use of public resources in order to produce the greatest benefits for society at the lowest possible cost. In the context of government, this efficiency involves how budgets, infrastructure, labor, and public facilities are used to achieve the desired outcomes effectively, on target, and without waste. When public resources are managed efficiently, the needs of the community can be met properly and sustainably. This supports economic development and improving the quality of life of the community. Public resource efficiency refers to the optimal use of public resources to produce the greatest benefits for society at the lowest possible cost. In the context of government, this efficiency involves how public budgets, infrastructure, manpower, and facilities are used to achieve desired outcomes effectively, on target, and without waste. When public resources are managed efficiently, the needs of society can be met properly and sustainably. This supports economic development and improves the quality of life of the community. Keywords: Efisiensi, Sumber Daya Publik, Pemerintah, Pembangunan Ekonomi Share Link | Plain Format | Corresponding Author (Putri Asti Sidik)

19	Economics	ABS-105
Evaluating the Role of Fiscal Policy in Economic Stabilization: A Review of Theoretical and Empirical Studies Endang ayu rahmawati,Pricylia Chintya Dewi Buntuang,Nazwa,Desinta Student of Public Administration Study Program, Faculty of Social and Political Sciences, Tadulako University Abstract Fiscal policy often influences economic stabilization in Indonesia. The aim of this research is to evaluate the role of fiscal policy in economic stabilization through a literature review. The research method used is the Systematic Literature Review (SLR) methodology, the article focuses on the role of fiscal policy in economic stabilization. To obtain comprehensive results, the research took several literature published from popular database journals, namely Semantic Scholar, Zendy Journal and Google Scholar with a period of publication from 2019 to 2024. The results of the analysis show that fiscal policy can have a negative impact. if not implemented well. The impacts that occur include unemployment, poverty and inflation. To maintain economic stability, a strategy is needed in implementing fiscal policy to reduce or minimize various problems. Keywords: Inflation, Fiscal Policy, Indonesian Economy, Economic Stability, Strategy Share Link | Plain Format | Corresponding Author (Endang ayu Rahmawati)

20	Economics	ABS-106
Digital Transformation And Public Policy : A Literature Review On Economic Qutcomes And Governance Alya Sasabila Yabiy, Pricylia Chintya Dewi Buntuang, Juniva, Lia Natalia Sonda Student of Public Administration Study Program, Faculty of Social and Political Sciences, Tadulako University Abstract Digital transformation has become the main driver of change in various areas of life, including the economy and public opinion. Communication provides the government with the opportunity to increase efficiency, transparency and accountability in public policy making. The aim of this research is to review literature related to digital impacts and challenges in analyzing economic and management trends. This chapter also analyzes the relationship between digital information and public policy, especially related to economic and management trends. The method used in this research includes literature analysis from various journals and scientific publications related to digital, economic and management issues. The research results show that digital transformation accelerates economic innovation through the adoption of new technologies and increased governance transparency. However, there are also limitations in the areas of regulation, technology access and data security. This literature review shows that digital transformation has great potential to drive economic policy and governance reform. They also emphasized that public policy must continue to adapt to technological developments, balancing the need for innovation and managing social and economic risks. They emphasized the importance of cooperation between public policy, technological development and active community participation to achieve better governance. Keywords: Public Services, Technology, Governance, Public Policy, Digitalization Share Link | Plain Format | Corresponding Author (Alya Sasabila Yabiy)

21	Economics	ABS-107
The Role of Public Economics in Shaping Market Dynamic: A Systematic Literature Review Eva Afrilia, Pricylia Chintya Dewi Buntuang, Siti Anisah, Nur Adha K. Husen Student of Public Administration Study Program, Faculty of Social and Political Sciences, Tadulako University Abstract Public economics is a branch of economics that studies public affairs, the public, the affairs of many people, society, government, or the state. It evolves as society develops. Richard A. Musgrave, a renowned public economist from the 20th Century who is currently Professor Emeritus in the Department of Economics at Harvard University, USA, argued that governments do three things in the economy: stabilization, allocation, and distribution. He argued that these must be understood to build a better future for everyone. In practice, government actions in carrying out these roles are interconnected with each other, so it is often difficult to clearly divide these roles into the three branches mentioned above. The focus of public economic analysis is on how the government uses resources and how that impacts on people^s welfare. It also looks at the relationship between fiscal policy and resource allocation. Keywords: Public Economics, Fiscal Policy, Market Dynamics, Traditional and Modern Markets, Capital Markets Share Link | Plain Format | Corresponding Author (Eva Afrilia)

22	Economics	ABS-108
Public Economics Approaches to Poverty Reduction: A Systematic Literature Revie Jihan Dzalfana, Pricylia Chintya Dewi Buntuang, Citra Lestari, Elin Student of Public Administration Study Program, Faculty of Social and Political Sciences, Tadulako University Abstract Poverty is often a public problem that the state must pay attention to. In some countries, this poverty problem is very rampant. It is not uncommon for the problem of poverty to become one of the world^s problems. This research was conducted with the aim of knowing how the public economy approach in overcoming poverty through literature review. By looking at how the role of the government in overcoming poverty and what policies they have issued to overcome poverty which is getting higher at this time. The data sources for this research were obtained through scientific papers and articles using google scholar using inclusion and exclusion criteria. The research method used is the systematic literature review method. Based on the results that have been researched, the public economic approach in overcoming poverty has been carried out among the poor and the policies made to overcome poverty have been widely applied in the community, but there are indeed some implementations that are not in accordance with the objectives of the policy made. Keywords: Poverty, Poverty Reduction, Government Efforts, Public Policy, Implementation Share Link | Plain Format | Corresponding Author (Jihan Dzalfana)

23	Economics	ABS-109
The Impact of Central Bank Policies on Public Sector Outcomes: A Comprehensive Literature Review Fidya, Pricylia Chintya Dewi Buntuang, Nafadillah, Lely Elviana Student of Public Administration Study Program, Faculty of Social and Political Sciences, Tadulako University Abstract This article examines monetary policy and its influence on public sector performance in Indonesia. This research uses a literature review approach to analyze various aspects related to monetary policy, central banking and the public sector. The study results show that monetary policy implemented by the central bank has a major impact on various economic sectors, including inflation, economic growth and the performance of the manufacturing industry. This research also reviews the role of central banks in maintaining financial system stability and exchange rates. This article emphasizes the important role of the central bank in regulating money circulation, maintaining the stability of the banking sector, and ensuring the smooth running of the payment system. Keywords: Monetary Policy, Policy Impact, Central Bank, Public Sector, Economic Growth Share Link | Plain Format | Corresponding Author (Nafadillah Nafadillah)

24	Financial Management	ABS-22
Effectiveness and Efficiency of Cash Management (Case study of Nasi Kuning Amanda) Siti Rahmawati1, Sitti Aminah Hamzah Karim2, Lindanur Sipatu2, Fatlina2 1 Student of PSDKU management Study Program, Tadulako University, Tojo Una-Una 2 Lecturer of Management Department Faculty of Economics and Business Tadulako University Abstract This study aims to find out how the process of effectiveness and efficiency of Cash Use in Nasi Kuning Amanda. Data collection in this study through observation, interviews, and documentation with 3 informants. To determine the effectiveness and efficiency of the use of Nasi Kuning Amanda^s cash, it was carried out by analyzing the cash flow of Nasi Kuning Amanda^s business for a period of 5 years (2019-2023), an analysis was carried out to collect the necessary data related to the research. Effectiveness relates to how well the objectives of using cash are achieved while Efficiency relates how well cash used by minimizing waste and costs this means using cash in the most economical way to achieve desired results. Based on a series of studies, it is known that the effectiveness and efficiency of cash use at Nasi Kuning Amanda has run optimally, proven by achieving business goals, conductive cash conditions and being able to meet short-term business obligations, as well as having a targeted financial development plan. Effectiveness, Efficiency, Cash Keywords: Effectiveness, Efficiency, Cash Share Link | Plain Format | Corresponding Author (Siti Rahmawati)

25	Financial Management	ABS-25
Portofolio optimal untuk investor konservatif pasar saham Indonesia menggunakan metode Capital Asset Pricing Model saham saham yang terdaftar di indeks LQ45 Suwanda, Fatika syakila, Jumriani 1 Student of Management Undergraduate Study Program, Faculty of Economic and Business, Tadulako University, 2 Student of Management Undergraduate Study Program, Faculty of Economic and Business, Tadulako University, 3 Student of Management Undergraduate Study Program, Faculty of Economic and Business, Tadulako University *Corresponding author: wandasuwanda323[at]gmail.com Abstract The main goal in making an investment is to increase wealth, adopt a frugal lifestyle, prosperity and future needs. One form of investment that is widely chosen is stocks. The capital market provides many kinds of indices, one of which is the LQ45 index which is the object of this research, because the stocks incorporated into the LQ45 index are selected stocks that have good performance and high liquidity as a result of selecting stocks that join the Indonesia Stock Exchange (IDX). The method used in the research is a quantitative approach, namely descriptive research methods. Based on the results of calculations using the Capital asset pricing model on stocks incorporated in the LQ45 index, not all listed stocks are optimal portfolio candidates. Keywords: Share Link | Plain Format | Corresponding Author (Suwanda wanda)

26	Financial Management	ABS-26
ANALYSIS OF VILLAGE FUND MANAGEMENT IN POVERTY ALLEVIATION (CASE STUDY OF UEBONE VILLAGE, AMPANA TETE SUBDISTRICT) Sri Juniarti Hasan1*, Sitti Aminah H.Karim2, Fatlina Zainudin2 , Rosida P Adam2 1 Students of the Management Study Program PSDKU University Tadulako Tojo Una-Una 2 Lecturers of the Management Department, Faculty of Economics and Business, Tadulako University Abstract This study aims to analyze the management of village funds in poverty alleviation in Uebone Village, Ampana Tete Subdistrict. This study uses a qualitative method with a descriptive approach. The number of informants in this study was 14 people, with the technique of determining informants using purposive sampling techniques. Data collection techniques by means of observation, interviews, literature studies and documentation. Descriptive data analysis that emphasizes its analysis on the inductive conclusion process and analysis of the dynamics of the relationship between the observed phenomena. The results of the study indicate that the management of village funds in poverty alleviation in Uebone Village is good, this can be seen from the decrease in the number of poor people which in 2022 was recorded at 550 people with a percentage value of 19%, in 2023 as many as 440 people or 16%, and in 2024 it fell to 315 people or 12% of the total population of Uebone Village as many as 2,676 people. Thus, Uebone Village has successfully managed village funds well, able to improve the quality of infrastructure, access to education, and health services that contribute to poverty alleviation. Keywords: Village fund management, poverty alleviation Share Link | Plain Format | Corresponding Author (Sri Juniarti Hasan)

27	Financial Management	ABS-27
ANALYSIS OF VILLAGE REVENUE AND EXPENDITURE BUDGET MANAGEMENT (APBDes) IN LABUAN VILLAGE, RATOLINDO DISTRICT, TOJO UNA-UNA REGENCY Anastya1, Siti Aminah Hamza Karim2, Fatlina Zainudin2, Rosida P Adam2 1 Student of the Management Study Program at PSDKU Tadulako University Tojo Una-Una 2 Lecturer in the Management Department, Faculty of Economics and Business,Tadulako University Abstract This research aims to understand and analyze the Management of Village Revenue and Expenditure Budget in Ratolindo District. The type of research is qualitative research, with 12 informants selected for this study, using purposive sampling technique for informant selection. Data collection techniques through observation, interviews, and documentation that have been validated, as well as using financial analysis methods such as effectiveness ratios and efficiency ratios to determine how well the managed budget is utilized and how well the village government minimizes waste in activity budget expenditures. The research results indicate that the management carried out by the Labuan village government is in accordance with Permendagri No. 20 of 2018. The management of revenue budgets in Labuan village falls into the effective category with a percentage of 100%, while the management of activity expenditure budgets is still in the less efficient category. the human resources of Labuan village are still low, and the level of community participation is still lacking. The Labuan village government can improve the welfare of the community by conducting direct surveys on what the community needs. Keywords: Management, Budget, Revenue, Expenditure Share Link | Plain Format | Corresponding Author (Anastya Parimatu)

28	Financial Management	ABS-29
Analiisis rasio profitabilitas dalam menilai kinerja keuangan PT gudang garam tbk Zaskia Rahmawati(1),besse nursakina (2),viane talundu(3). Tadulako University ,Jl. Soekarno Hatta No.KM. 9, Tondo, Kec. Mantikulore, Kota Palu, Sulawesi Tengah 94148 Abstract This research aims to analyze the financial performance of PT Gudang Garam Tbk through profitability ratios during the 2020-2022 period. Financial performance is an important indicator to assess the extent to which a company is able to generate profits from its operational activities. In this research, several profitability ratios are used, namely Return on Assets (ROA), Return on Equity (ROE), Net Profit Margin (NPM), and Earning Per Share (EPS) as measuring tools. The method used is a descriptive approach with secondary data analysis obtained from the financial reports of PT Gudang Garam Tbk published on the Indonesia Stock Exchange. The research results showed that the company^s financial performance experienced a significant decline during that period. PT Gudang Garam Tbk^s NPM, ROA and ROE are below expected standards, with the sharpest decline occurring in 2022. In addition, EPS also shows a consistent downward trend, reflecting the negative impact of the company^s decline in revenue. Keywords: Profitabilitas,kinerja keuangan, PT.gudang garam tbk Share Link | Plain Format | Corresponding Author (Zaskia Rahmawati)

29	Financial Management	ABS-33
The influence of investment policy on financial performance. Case study: Bank BCA Aprilian Lahamido, I Nengah Smara Putra, Putri Dea Rizky. aprilianlhmd[at]gmail.com Abstract This study aims to analyze the effect of investment policy on the financial performance of Bank Central Asia (BCA) with a focus on financial ratios, namely Return on Assets (ROA), Return on Equity (ROE), and Net Profit Margin (NPM). Investment policy is an important decision that affects the allocation of funds in various assets, which can have an impact on the profitability and financial stability of the bank. The research method used is a quantitative approach with a descriptive and causal design, relying on secondary data from Bank BCA^s financial statements for the period 2019-2023. The results of the study are expected to provide a better understanding of how the right investment policy can improve the bank^s financial performance. These findings are expected to be a guide for bank management in making strategic investment decisions to achieve sustainable growth. This study also emphasizes the importance of risk analysis and portfolio diversification in the banking context to minimize risk and maximize returns. Keyword : Investment Policy, Financial Performance, Bank Central Asia, Return on Assets (ROA), Return on Equity (ROE), Net Profit Margin (NPM), Portfolio Diversification, Risk Analysis, Profitability. Keywords: Financial Performance Share Link | Plain Format | Corresponding Author (Aprilian Lahamido)

30	Financial Management	ABS-37
The Impact of Monetary Policy on the Financial Performance of Manufacturing Companies: A Case Study of PT Unilever Indonesia Savira Yunita, Patrialis akbar, Jake raywilliam kelo tadulako university Abstract Monetary policy is an important instrument used by central banks to control the money supply and interest rates in the economy. This study aims to analyze the effect of monetary policy, represented by inflation and interest rates, on the financial performance of PT Unilever Indonesia, focusing on profit margin as the dependent variable. Using quantitative methods and multiple regression analysis, the data used includes PT Unilever^s financial statements for the period 2019-2023 as well as macroeconomic data from Bank Indonesia. The results of the analysis show that inflation has a significant negative effect on profit margin, reflecting that an increase in inflation can reduce consumer purchasing power. In addition, interest rates also show a negative influence on profit margin, indicating that an increase in interest rates increases the cost of borrowing, which results in a decrease in the company^s profitability. These findings provide important insights for company management in formulating strategies to cope with changing economic conditions influenced by monetary policy. Keywords: monetary policy,manufacturing,financial performance Share Link | Plain Format | Corresponding Author (Savira Yunita)

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