History and Development of Car Rental System Muhammad Iqbal Al Ghozali, Agus Setiawan, Endah Ratna Arumi
Informatics Department, Universitas Muhammadiyah Magelang, Magelang, Indonesia
Abstract
The rental car market has grown significantly, but there have been some bumps along the way. Demand for leisure and business air travel declined as a result of the economic crisis that began in 2008, which reduced consumer and corporate discretionary spending. As a result, the car rental industry^s annual revenues declined from -30 billion in 2006 to -24.5 billion in 2009. The target market for the rental car business is also quite broad, even very diverse. Not only for rent to individuals, but this car rental business can also be run in many ways, including by renting it directly to companies. This one business is also a business that is easy to manage, it can even be run at home. Advances in technology have made it possible for the car rental business to be managed and monitored easily, so that unwanted risks and problems can be minimized properly.
