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The Branding Impact on Charity Product Marketing Communication
Hilarius Bambang Winarko, Lawrence Sa Benning, Sri Tunggul Pannindriya
Sampoerna University, Glints Indonesia, LSPR Communication & Business Institute
Abstract
Abstract is submitted as file
Keywords: Branding, Buy-One Give-One, Charity Product, Social Media Marketing, Millennials
Topic: Manajemen Pemasaran
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| Corresponding Author (Hilarius Bambang Winarko)
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