Implementation of Halal Certificates For Micro, Small and Medium Enterprises Kiki Zakiah, Anne Ratnasari, Nurul Chotidjah, Sri Suwarsi, Dadi Ahmadi
Universitas Islam Bandung
Abstract
Many people and businesses still think that halal products are only limited to certification, even though halal must be guaranteed from raw materials to distribution. MSMEs (Micro, Small and Medium Enterprises) need to understand halal standards in depth, while consumers must be more critical in choosing products, because halal certification also increases business competitiveness. Purpose: To increase understanding for MSMEs and consumers about halal products and assist MSMEs in maintaining halal certification. In addition, this activity also seeks to strengthen the halal ecosystem in Indonesia by building networks between MSMEs, academics, certification bodies, and the community. Methods: This study uses a quantitative approach in a positivistic paradigm. This study involved a sample of 30 MSMEs. Results: There is an increase in understanding of halal business (halal principles in business) Conclusion: Implementation of halal certificates for MSMEs increases understanding of halal standards, strengthens the Indonesian halal industry ecosystem, and opens wider market opportunities both domestically and globally. Implications: The PKM program should be expanded in scope so that more MSMEs and related sectors can receive training and assistance in implementing halal standards, so that the Indonesian halal industry will be stronger and more globally competitive.
Keywords: Halal Certificate, Micro, Small and Medium Enterprises
Topic: Economic Welfare in Terms of Islamic Perspective
