Development Strategies and Implementation of Circular Economics in MSMEs and Cooperatives
Sriyono (1), Mohamad Irhas Efendi (2), Indah Kartika Sandhi (3*)

UPN Veteran Yogyakarta

Abstract

After Pandemic, MSMEs and Cooperatives in Indonesia growth very well. Meanwhile, the Indonesian people are starting concerned about the social and environmental impacts produced by MSMEs and Cooperatives. One of the Indonesian government^s efforts to deal with this problem is to pay great attention to circular economy issues. The circular economy is an economic system or model that aims to increase economic growth while maintaining the value of economic products, materials, and resources. Indonesia has even adopted the concept of circular economy into the vision and development strategy of the five priority sectors in the 2020-2024 National Medium-Term Development Plan (RPJM). The implementation of the circular economy is aimed at balancing economic benefits and the preservation of the natural environment. Meanwhile, MSMEs and Cooperatives in Indonesia still have limited access in the fields of skills, management, and marketing. MSMEs and Cooperatives need to have a development strategy and the ability to implement a circular economy so that MSMEs and Cooperatives can continue to exist and be sustainable in the market, so this research is important to implement. The research approach used is a qualitative approach. The research method chosen is descriptive analysis. The results of this research are in the form of a circular economy development strategy model for MSMEs and Cooperatives and its implementation.

Keywords: Strategy- Circular Economy- MSMSEs- Cooperative

Topic: Social Science