THE ROLE OF ORGANIZATIONAL RESILIENCE ON ORGANIZATIONAL PERFORMANCE IN CREATIVITY MEDIATION (Case Study at PT. Asuransi Kredit Indonesia Regional Office III Semarang)it This Sample Abstract Universitas Muhammadiyah Magelang - UNIMMA Abstract This research aims to empirically test the influence of organizational resilience on organizational performance which is mediated by creativity. This research uses a point of viewresource based theory. This research was conducted at PT. Indonesian Credit Insurance Regional Office III Semarang took the form of a survey. This research method uses techniquespurposive sampling or with certain criteria. The criteria used in this research are: employees have sufficient work experience and employees are familiar with the organization^s culture. The number of samples in this study was 50 respondents. The analytical tool used is multiple linear regression analysis withsoftware SPSS 24. The results of this research are that the organizational resilience variable has a positive effect on organizational performance, organizational resilience has a positive effect on creativity, creativity has a positive effect on organizational performance and creativity is able to mediate the organizational resilience variable on organizational performance. Keywords: Organizational Performance, Organizational Resilience and Creativity. Topic: Economics |
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