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HEALTH ME APP: AN AUGMENTED REALITY INFORMATION SYSTEM THAT AIDS PROPER NUTRITIONAL DIET AND CONSUMPTION 1. College of Computer Studies Abstract In this study, nutrition fact tables as an example of back of pack labelling, traffic light logos as an example of front of pack labelling, and an augmented reality mobile application as a proposed new way for providing nutritional information method were compared and tested. There were two main objectives. First, to check whether nutritional information provided by these tools have an impact on healthy food choice. Second, to understand which tool is expected to be used in future shopping situations the most. The research concluded that nutritional information did not have an effect on healthy food choice regardless of which method the information was provided. Nevertheless, the nutritional information was evaluated more understandable, comparable, and salient when it was conveyed by the traffic light logos than by the nutrition fact tables. The augmented reality application could only improve information saliency relative to the traffic light logos but it was evaluated only as understandable and comparable as the information that was conveyed by the nutrition fact tables. The findings of this study also articulates that there were no differences in the reported future reuse intentions among the three information provision methods. However, it was concluded that the traffic light logos were easier to use, more enjoyable and more novel than the nutrition fact tables. The augmented reality app was assessed as the most enjoyable method, but its other characteristics were evaluated similarly to the traffic light logos. Keywords: Augmented reality- nutrition fact table- traffic light logo- healthy food choice- nutrition labelling- technology acceptance model Topic: Medicine & Health Sciences |
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