Digital Signage: Digital Transforming Content as an Information Service in Society 5.0 Dimas Indra Laksmana (a*), Sri Indriani (b), Kiswandono (c), Aria Dian Tri Wahyuni (d)
a, b, c) National Institute of Technology Malang
*indra[at]lecturer.itn.ac.id
d) Nurul Huda Maskuriya Islamic College Malang
Abstract
The development of information and communication technology has triggered a digital transformation that has changed the industrial. Internet of Things (IoT), Artificial Intelligence (AI) and robotics bring significant changes to society. Combining machines, workflows and systems with intelligent network deployment throughout the process.
Society 5.0 is a human centered and technology based concept of society. This phenomenon builds the idea of technology and humans coexist.
The purpose of this study is to integrate life between virtual and physical in a good and balanced manner and minimize inequality and be human centered, so that there will be harmony towards improving human life, changing life patterns that are in harmony with technology that is connected by technology or data. The ability to think creatively and innovatively by utilizing technology and information, becoming all digital that offers convenience and time and cost efficiency to facilitate, comfort and balance needs.
Digital Signage is basically a form of digital display, such as television, which is used to display notifications, public announcements, advertisements, and so on, both in the form of static text-based information, running text, videos and static images perfectly.