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Measuring Ease of Use Aspects of Shopee Usage Behaviour During Pandemic Using the PLS-SEM Approach
Michael Christian, Lasmery RM Girsang, Henilia Yulita

Universitas Bunda Mulia


Abstract

Abstract is submitted as file

Keywords: Attitude, Ease of use, E-commerce

Topic: Financial Models, Accounting, Marketing and Economic Growth

Plain Format | Corresponding Author (Michael Christian)

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