THE ROLE OF CONTROL PERCEPTION OF BEHAVIOR: THE INFLUENCE OF SOCIAL NETWORKS AND ENTREPRENEURSHIP EDUCATION ON ENTREPRENEURED INTENTIONS Dewa Ayu Rumini a, Nengah Ganawatib, Ni Putu Rediatini Giric
abc Faculty of Economics and Business, Warmadewa University Bali, Indonesia
a* ruminidewaayu33[at]gmail.com
Abstract
Entrepreneurship has become an important focus of attention for all countries in the world including Indonesia. Even the number of entrepreneurs in a country can be used as a measure of the country^s economic progress. The number of Indonesian entrepreneurs currently has reached 3.1% of the total 260 million people. However, this number is still below the percentage of entrepreneurs in neighboring countries such as Malaysia, reaching 5%, China 10%, Singapore 7%, and Japan 11% of the total population. Therefore, the Government of Indonesia needs to encourage its people to become entrepreneurs with quality, innovative and following technological developments. This study aims to determine the effect of social networks and entrepreneurship education on entrepreneurial intentions. In addition, this study also aims to examine the moderating role of perceived control behavior in strengthening the influence of social networks and entrepreneurship education on entrepreneurial intentions. The analysis technique used is SEM analysis with SMARTPLS 3.0 software. The study population was 540 undergraduate students majoring in Management in semester VI of the Faculty of Economics and Business, Warmadewa University Bali Indonesia. The sample was chosen randomly with a sample size of 170 respondents. The results of this study provide evidence that social networks have a positive and significant effect on intentions entrepreneurial. Entrepreneurship education has a positive and insignificant effect on entrepreneurial intentions. The results of this study indicate that the role of perceptual behavior control strengthens the relationship between social networks and students^ entrepreneurial intentions. Furthermore, this study succeeded in proving that the role of high perceptual behavior control when interacting with the increase in entrepreneurship education did not necessarily increase students^ entrepreneurial intentions
Keywords: Social Networks, Entrepreneurship Education, Perceptions of Behavior Control, Entrepreneurial Intentions.
Topic: Menggali Potensi Lokasi Sebagai Keunggulan Daya Saing Masyarakat