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Examining WordPress Learning to Build E-Commerce Website Using Action Research Method
Erwin Halim 1*, Zaki Izzani Akbar 1, Siti Julianingsih Nurfitriyani 1, Adhi Nugroho Chandra 1

1 Information Systems Department, School of Information Systems, Bina Nusantara University, Jl. K. H. Syahdan No. 9, Kemanggisan, Palmerah, Jakarta 11480 Indonesia

*erwinhalim[at]binus.ac.id


Abstract

Abstract. E-commerce has increased dramatically in several years. To build an e-commerce website burden SMEs owners. The SMEs owners concern on their business competency, but the dependency on website developers is very high, and on the other hand, building an e-commerce website is not easy for SMEs owners. SMEs owners do not have sufficient knowledge to develop an e-commerce website. One solution that can overcome this problem is to provide training for SMEs players in creating an e-Commerce website using RAD (Rapid Application Development) method which is Content Management System (CMS) is one of this method as a solution. This research using Action Research method to evaluate the knowledge of the participants. From 118 participants registered on the workshop, only to 54 and 55 participants who are following the consecutive two weeks workshop. The workshop on building an e-commerce website for participants business conducted using Zoom Meeting. The research method in this research is Exploratory Action Research and literature review. Data collected from pre-test and post-test score of 55 participants on November 21, 2020 and from pre-test and post-test score 54 participants on November 28, 2020. Participants come from 25 cities in Indonesia and mostly dominated from the city of Jakarta, Bogor, Tangerang, Bekasi, and Bandung. The CMS platform used is WordPress 5.5.3, and made use of the various plugins such as WooCommerce 4.7.1, Elementor 3.0.14, and Xendit 2.15.0. This study indicates a significant test score of pre-test of 54.18 to post-test of 70.60 for day one, and pre-test of 43.15 to post-test of 71.67 on day two. Two days score found that the action research action is an appropriate method for this research. The objective of this study is to transfer the knowledge and skill of developing e-commerce website using WordPress as a platform is accomplish.

Keywords: e-commerce, CMS, Action Research, WordPress, WooCommerce, Elementor.

Topic: Engineering and Technology

Plain Format | Corresponding Author (Erwin Halim)

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