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Abstract ABS-19

Analysis of Decision Making Factors to Purchase Halal Cosmetics in Pekalongan City Nur Kholidah (a*), Muhammad Arifiyanto (b) Corresponding Author: Nur Kholidah

Question from Ms. Laila Sukria 2020.11.18 13:04:10 Assalamu^alaikum wr.wb.. thanks for your beautiful presentation. Based on the ingredients, what is the reference for the product as halal? is it only based on the halal label from MUI?

Reply from Ms. Nur Kholidah 2020.11.18 14:58:19 That is only one factor, then there are several other things that become indicators to find out the halalness of the cosmetics, including the country of origin of the product and the composition of the ingredients.

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