Analysis of Metaphors on Variety of Journalism (Discourse Studies on the Jawa Pos Newspaper News)
Subangun, Diyah Atiek Mustikawati, Mulyani

Universitas Muhammadiyah Ponorogo

Abstract

One of the journalists^ efforts to perpetuate the packaging of information to their readers is the use of metaphors. In essence, metaphor is a process of enriching or developing the lexicon of a language. This is also a form of language creative power in the application of meaning. (1) to explain the form and types of metaphors used in the news discourse of the Jawa Pos newspaper, (2) to explain the similarities between the vehicle and the tenor of metaphoric speech in the news discourse of the Jawa Pos newspaper. To analyze the forms and types of metaphors, the agih method is used, with the basic technique for Direct Elements (BUL) and advanced techniques of changing techniques and techniques of changing the form (paraphrasing). To analyze the comparison between the lexical meaning and the metaphorical meaning of the expressions under study, the equivalent method is used.The results of this study are (a) The forms and types of metaphors in the discourse of the Jawa Pos newspaper news can be grouped into four forms, namely the nominative metaphor, complementative metaphor, predicative metaphor, and sentence metaphor, (b) Metaphors in the discourse of the Jawa Pos newspaper news can categorized into four types, namely anthropomorphic metaphors, animal metaphors, concrete-abstract relation metaphors (RAK), and synesthetic metaphors, and (c) the similarities between vehicle and tenor- metaphor is created based on the similarity between the reference of something that is compared (tenor) with the reference of something that is used as a comparison (vehicle). in the news discourse of the Jawa Pos newspaper can be grouped into objective similarities and emotive. Based on the research results, it can be suggested that the use of metaphors in the mass media needs attention, especially for language researchers. In addition, it is necessary to prove the benefits of metaphorical speech for conveying ideas, it is also necessary to examine its weaknesses.

Keywords: Analysis- metaphor- journalism

Topic: Education